How 3Play’s Video Translation Service Stands Out
Updated: March 11, 2025
Localizing videos through translation and dubbing is crucial for resonating with diverse cultures and unlocking new markets. However, traditional localization workflows are plagued by slow turnarounds, excessive costs, and quality inconsistencies across languages.
3Play Media eliminates those barriers as the leading video translation company providing AI-enabled, human-perfected subtitling and dubbing services. Our solution provides the fastest, most cost-effective way to deliver high-quality, culturally authentic subtitles and dubbed videos at a global scale.
Unlock Explosive Global Video Growth
How 3Play’s Video Translation Services Stand Out
An À La Carte Solution Tailored to Your Needs
Built-In Feedback and Quality Assurance
End-to-End Video Localization Solution
How 3Play’s Video Translation Services Stand Out
Combining innovative AI technology with expert linguists, 3Play delivers unmatched speed, affordability, and quality for all your video localization needs.
We’ve made it easy for our customers to integrate our translation service into their video production process seamlessly. With a push of a button, you can automate your translation workflows, whether you use a video platform, CMS, or custom API.
While we offer traditional subtitle and transcript formats, such as SRT, RealText, HTML, and plain text, we can also build custom translation formats to suit your needs. For dubbing, customers can choose from human and synthetic voices.
3Play Media vs. Traditional Language Providers
As a pioneer and leading provider of accessibility services, 3Play Media has spent over 15 years perfecting the delivery of compliant, high-quality captioning and transcription, processing thousands of video files each day with human-in-the-loop services delivered within hours.
Now, we’re using that experience to disrupt video localization.
While other vendors rely on manual, inconsistent processes, 3Play has spent years developing robust AI/machine learning models, integrated linguistic workforce management, and streamlined technology workflows.
This lets us deliver fast, reliable, and cost-effective localization, something legacy translation companies are still trying to figure out.
An À La Carte Solution Tailored to Your Needs
When it comes to video translation services, there’s no one-size-fits-all approach. Your translation requirements can vary significantly based on the type of content, target audiences, distribution channels, and budget.
That’s why we’ve designed a modular, build your own approach instead of one-size-fits-all service.
Our localization services allow you to mix-and-match various technology and human components based on your specific needs for each project.
At the core is our advanced AI translation engine, providing an affordable baseline for accurate machine translations across all languages and content volumes. From there, you can layer on additional language expertise and quality assurance based on your preferences and service type.
3Play Localization Services
Subtitling & Translation
Translations are always done by professional translators that accurately capture the cultural nuances of your video content.
✓ SDH and non-SDH subtitles
✓ On-screen text translation
✓ Upload glossaries, do not translate lists, and style guide
Dubbing
Flawless dubbing that preserves the authenticity of your original content.
✓ Cutting-edge voice matching technology
✓ Upload glossaries, do not translate lists, and style guide
✓ Choose from fully human-reviewed or AI-enabled workflows
Built-In Feedback and Quality Assurance
At 3Play, we understand that high-quality localized video is absolutely critical for providing an exceptional viewer experience. That’s why we’ve implemented robust feedback loops and quality assurance checkpoints throughout our translation workflows.
Our process ensures you have full visibility and the ability to critique, refine or enhance any aspect of the localized content. If translations need linguistic adjustments, our teams can quickly make edits. If synthesized audio needs finetuning, we can modify it promptly.
This iterative feedback process, combined with multiple embedded quality control stages, allows us to identify and resolve even the most nuanced issues before delivery. You can have full confidence that each localized video meets the highest standards.
End-to-End Video Localization Solution
3Play operates as an extension of your own content team to provide comprehensive, unified video localization services. With over 15 years of multimedia experience, 3Play has translated videos across countless industries – from education, government, and corporate settings to entertainment, broadcast media, and more. Our linguists have deep familiarity handling complex, nuanced content for any use case.
Features & Tools Within the 3Play Platform
We offer multiple features and tools that set our translation, subtitling, and dubbing service apart from other vendors. These include:
- Subtitle Editor: Your account includes a subtitle editor that allows you to quickly make changes or redactions to your captions after they have been processed.
- Turnaround and Job Status: Control your project timelines with flexible turnaround options that meet your specific deadlines.
- Translation Profile: Complete an online translation profile that provides context around your content and communicates what your business is about to your translator.
- Dozens of Subtitle Output Formats: Access any format you need to deliver across all platforms and distribution channels.
- Centralized Platform: To order, track, and manage all localization assets in one place.
- Built-In Quality Assurance: Ensures accurate translations, natural voice syncing, and preservation of original meaning – critical for your content.
Our secure platform ensures your proprietary video content remains protected throughout the entire localization process. We comply with stringent data security standards and certifications.
Rather than juggling separate vendors, 3Play serves as your trusted localization partner and extended team. We provide a seamless, unified experience from your first translation request all the way through final delivery of perfected localized videos.
Need help finding the right solution? Schedule a meeting with our team to discuss your localization goals.
This blog post was originally published in 2023 by Rebecca Klein. It has since been updated for accuracy and clarity.
